Showing posts with label Visual Language. Show all posts
Showing posts with label Visual Language. Show all posts

Visual Language - Collections


This module has been an enlightening experience for me as it has introduced me to an aspect of design that up to now I didn’t have much experience of. Having completed this assignment, I feel like I have come full circle but at the same time moved to a much higher level in my work. I have learned a great deal, both about new aspects of design and how I am changing as a designer. In the process of design, I feel as if I have to fight as much with myself as I do with my work. For example, after looking at an amazing piece of work that someone else has designed I begin to question my skills as a designer. I usually find this a long hard slog to be personally satisfied with my work and reach the standard that I can be happy with, to get what I want designed and overcome what doubts I have in my head.

I also feel that this module didn’t really have any boundaries in the sense that I could have been designing anything for anyone and it would have still been relevant. I’ve reached a stage in my work where I question where I fit into the industry which is a good and a bad thing. It’s bad in the sense that I question everything comparing it to what I believe a professional in the industry would do and at this stage feel inadequate to meet that level. It’s a good thing because I constantly strive to reach the best possible standard. I’ve got this check list in my brain of everything I want to achieve in the design world and I am slowly going through it checking things off, but this module has allowed me to add to the list dramatically!

My research is far more precise and focused, than before as I know more of what I want at an earlier stage in the brief and then can find existing examples without downloading a lot of obvious and repetitive resources. I think that ‘send and receive’ and the ‘visual language – collections’ are very much linked, as I haven’t really stopped doing either since the modules ended. For example ‘send and receive’ was about finding a place for my work in the industry and looking at what is possible to do as a designer and learning skills to achieve this. With visual language (collections) I haven’t stopped collecting - be it resources, designs that I like and illustrations that I’ve produced. This in turn builds a ‘back catalogue’ of my work. I find this a positive experience as it developing a way of working which is now becoming some sort of personal routine, which is a good basis for design.

For the initial stages of this module I thought about mostly doing sample booklets for example pattern books or books on ‘created’ type. This soon became clear that I probably wouldn’t have the time to design all of the type to go in a reasonably sized book. As the module is about collecting and creatorship I thought about collecting other peoples work as well and incorporating it with my work, as a sort of homage to a particular aspect of design or a subject that particularly appealed to me. I looked at various items such as stickers for airfix to celebrity wigs.

During this time I had been doing illustration for my own enjoyment and to build a bit more of a style for myself. It eventually became clear to me that I already had a collection of my own. The illustrations would be the main basis for my books, but I also wanted to make a ‘type’ dedicated booklet, as ‘type’ is a huge interest of mine and something that I don’t really know enough about. I used the library in a useful way and found loads of interesting books on ‘type and also type terminology. As there wasn’t enough original work to make a complete book out of my findings, I decided to make a four poster sleeve on typography. This covers ‘type’ in points of size from small to large and defines some of the typographical terms. I thought this would be very useful as I could use it later on in life. I played around with type and created four foldable posters which looked relatively professional, but I wasn’t completely happy with them so I continued to work on them for far too long until I resented them as designs and pushed them aside.

All through this module I saw many examples of previous books made by past students or other students and decided that I wasn’t going to make a ‘traditional’ book. I wanted to combine the idea of a collection with an interesting and enjoyable way of presenting and packaging the finished article. The idea behind the process of unwrapping something is rather like the example of presents at Christmas, a very enjoyable but short-lived experience. Also, what interested me was the transition from the process of turning a page in the way you do in a book, as opposed to unwrapping or unpacking something from a cardboard box. I researched new and interesting packaging from ‘Apple branded’ items to courier packaging. I had seen this kind of idea implemented in the industrial world by a very influential designer Michael C Place from the studio ‘Build’ who’s work I really enjoy.

‘Exhibition’ is a subject I have been able to find plenty of aspects to learn about, but I think the most useful part of the brief has been is ‘communication’ and ‘time management’ as these are two crucial skills necessary in making an exhibition a success. As for my actual work, I know what looks good at an exhibition from seeing and visiting galleries. So hopefully when I put on an exhibition on my own, I will have learnt and implemented these skills fully.

From having my illustrations hanging in my room to getting them printed on good quality paper and packaged into my final design was really rewarding. I find myself feeling enthused by design again. Also, I have learned that sometimes where a design or idea maybe from something quite ordinary or is of a standard that I’m not always comfortable with, is worth something when it can be presented, enhanced and is aimed and ‘packaged’ correctly. I sometimes feel that I should have stuck with my original idea of the ‘type’ posters as I think they were good and not far from being what I would have been satisfied with but I learned a skill of ‘if its not right try something else’. Also I have a resource I can use for the future as I will probably try again with them as a personal project.

I have seen collections in a new and interesting way, something with a rich and visual message. I would like to try and keep collecting as you never know when they could make a really fascinating project.

Alternative Packaging - and other stuff








These posts look like I have a helvetica fetish which is not the case 'well maybe a bit'. Im really interested in alternative packaging and seeing 'the book' as something different to bound pages. Im doing a collection of my illustrations in a loose form and also in a fold out poster. It could be seen as a promotional package but more of a collection 'achieve' of my work.

Also looking at Apples products has been very useful as apple are known for there very polished and well thought out packaging. It makes the process of opening the package to get to the final product more appealing and more of a pleasure. The difference from turning a page to unwrapping or putting together something. I suppose links to a christmas present could be made.



A Tomato Project - Process;




I when to the library to look for some more resources and inspiration for my Visual language project. Tomato is a studio I've recently been introduced to but have made a big impact on me. I've been looking at there book 'Process;) some very organic design. A lot of tomato's work is photography and typography based and quite abstract in places. These are some of the examples I picked from the book.







Visual Language - Neubau



Got a Neubau book for christmas, such a good book. Thought it was going to be a geeky graphic design book but it was really good. I thought it would really help with my pattern ideas for my book. Neubau has done two books one with loads of vector images that you can use license free and another with patterns again license free. They are really useful digital patterns along with some 'analogue' patterns as they are called. It gave me the idea to maybe make a pattern book for myself that I can use later in my design life be it commercial or just for my personal use. So I'm thinking a source book of my favorite patterns and then another book of some illustrations using the patterns.






Visual Language - Zines




I came across this really good webpage. Basically a group of american students were given a project to make a zine which is kind of similar to what we've been given in are brief. I really like the idea of zines because they really capture the style or mood of the artist at that time almost like a photograph. I also like the 'arty farty' look to them, im not sure if this is something I will introduce to my book but definitely a consideration. These are a few examples of the students work and also the brief.

















Visual Language - Ted Baker promotional items (patterns)




I really like these promotional give-away from ted baker really effective. Looks really simple just a sourced wallpaper pattern with some corporate type. Im really interested how patterns are implemented in design.





Visual Language - Resources from 'Bibliographic' book




Really useful book has loads of sources from books. Alot of them are quite dated now but they are still valid and in some ways I can see alot of modern design work taken from some f these ideas and examples. All theses examples are very simple in form and use very basic shapes, but I feel like you can do alot with simple shapes and usually keeping it simple works the most effectively.









Visual Language - Starting points & Patterns



New brief = New problems! So part of the brief is collecting and collections. I don't actually collect anything in particular, I usually just rip things out of magazines that I like, like many people I suppose. I think its very easy to mis understand 'What a book is'. So basically I discovered how a book was in the aesthetic sense for example how they are made. I found this out by going to book binding workshops which were very helpful made me see how much work goes on just to make a simple book. So with the obvious sense of what a book was out the way I moved on to thinking what the context and content and even the use it could have.

Something that came up alot in my research was patterns. I was very interested in patterns and thought it would be quite appropriate for this brief as patterns can sometimes be collections of something and repeated. Much of my research shows the different types of patterns and collections. I bought a book that was very helpful with this which was called 'over and over'. Some of these examples are taken from this book.





Latest issue of IDN Magazine







I recently bought the latest issue of IDN magazine, in my oppinion the best one of all the creative magazines. This issue was all about Editorial Design, featuring the likes of 'The Church of London' which is a london based design studio. They do all the art direction for a magazine called 'Little White Lies'. The Art director of 'TCOL' is the founder of the magazine and in the magazine it tells you how he came up with the idea during his degree (ambitious guy).

Not only did the design in the 'Little White Lies' magazine interest me but also the illustration on the front of every issue. This is done by a illustrator called Paul Willoughby his work is amazing really up to date and fresh.

This is some information about him and some of his clients:

'I graduated from Loughborough in 2001 with a 2:2 in Illustration. After an impressive run on job seekers allowance I began illustrating for Adrenalin magazine, a client I had first met at our end of course London show on Brick Lane. On the strength of that work they gave me some commissions for their sister magazine, a golf magazine called Bogey. Then on the strength of that work I got to illustrate some covers for the Guardian’s review section. It all grew from there.

Other projects away from editorial illustration have included illustrating an ad campaign and website for Nike and working as a guest illustrator for Italian fashion label Softcore on a range of clothes for the Japanese market. I also co-art direct an independent movie magazine called Little White Lies and work as a part of a design consultancy called The Church Of London.

My illustrations are generally mixed media and change to suit the kind of work I’m doing. I like experimenting with different techniques and then combining them digitally. Working digitally also helps when the FT tells you to change half a picture because you’ve stupidly drawn the wrong Chinese prime minister.

Inspiration and influences include Polish poster design, early Milton Glaser drawings, Saul Bass, Cuban poster art, Henri Cartier-Bresson, Diane Arbus, Roger Ballen, Geoff McFetridge, David Hughes, Japanese woodblock prints, Hokusai, old photographs, Paper textures, Seymor Chwast, William Eggleston, Robert Crumb, Egon Schiele, David Hockney, Alan Cober, Eduardo Paolozzi, Kew Gardens, Terence Malick, knackered old craft books, Kurosawa, Manga, cake, Lomo’s, etc.

Selected client list: Nike, Adrenalin Magazine, The Guardian, The FT Magazine, The Independent, GQ, Flaunt (US), Penguin Books, Esquire, Time Out and The Fader (NYC).'


Paul Willoughby

Little White Lies

The Church of London


Examples of Book designs






These are some examples of interesting and effective bindings of books, and general book design. This is purely analyzing the way the folds or the binding is produced and made, so that when I come to make my books I have a understand and plenty of ideas. I think I am pretty much set on making one book that is a general everyday bind nothing fancy, but a very much more graphic look to it. Then a more arty book with a more evolved binding process which would then fit the collection that I choose to do.

Along with taking a look at possible book bindings we also had chance to make a book are selves. I chose the example above (with a curved spine). This process is quite intense and has a lot of section to making but the end results are always good, even if you think you may have made a mistake somewhere down the line, which is what I thought. I don't think I'll ever be able to produce the book on my own without the help of the technicians, but I think its a very valuable skill to learn, and very important in industry were all printers hate graphic designs.

As far as collections go I haven't found a subject yet, but I want it to be quite a repetitive subject like say bus tickets or postcards, something that flows, but this idea may change. I think I'm looking at collecting and presenting someone else's collection as I don't really have anything that stands out.


KK OUTLET








During my visit to London last week I wanted to see the new KK Outlet. I thought this would be good first hand research for my new book project. KK better known as KesselsKramer a Dutch design agency. I had a look at the books desplayed in very professional and elegent way on white shelves (as shown above). After looking through the various books I looked around the studio and exhibition area, typical london style studio, minimal furniture and white walls.

I spoke to a guy working in the studio, it turned out that he was a intern at the agency, he had just graduated from Camberwell University. I asked him who to get in touch with for possible a internship with KK. He was very helpful and gave me an email address to send my work and a contact number. I also asked him if there were any other agencies or studios in the area. Apparently 'Eye Magazine' worked over the road, which I had a little peak of from the road (looked really good) maybe one day.

The guy from KK 'Pedro' told me that all the studios and agencies are very happy to talk to people and welcoming to students which I felt good about and gave me a little more confidence. This is definitely an area that I should get my portfolio to when I have more polished and refined work to show them.